What is digital art? What is it worth?
Like any art—and like anything else, really—it’s worth what the highest bidder says it is. Jeff Koons knows this; in 2013, his Balloon Dog (Orange) sold at Christie’s for $58.4 million, making it the most expensive work of art (by a living artist, at any rate) ever to sell at auction.
But here’s where things get meta. Or, you know, extra-meta. Another artist, Michael Green, recently created a digital image of Koons’ iconic Balloon Dog. Specifically, he created several digital images of Koons’ iconic Balloon Dog, and then blended them together into a single GIF. Green then slapped a schmancily bare title (“Balloon Dog Deflated”) onto his self-recycling image. He then uploaded the image’s file to eBay. He then offered it for sale.
For $2,000.
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