DHX Media Ltd. today announced it has entered into a cooperation agreement with China National Television, the new-media broadcast division of China Central Television, China’s state broadcaster, to launch a new streaming service exclusively dedicated to offering DHX’s children’s entertainment content across multiple platforms nationally in China. In the revenue sharing deal, DHX will provide more than 700 half hours of children’s content initially for the new service, which is expected to offer video on demand, advertising video on demand and subscription video on demand services. Some of the series DHX will be providing in Mandarin for the new streaming service include, Teletubbies, Inspector Gadget, Madeline and Sonic the Hedgehog, to be followed by additional DHX titles such as Caillou, Super Why!, Monster Math Squad and others. The as-yet-unnamed service will be available nationally in the People’s Republic of China (excluding Hong Kong S.A.R., Macau S.A.R. and Taiwan). A launch date has not yet been set.
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