Sponsored content: Does it work?

In recent years, a debate has raged on among publishing and advertising industry insiders over “sponsored content”—more recently called “native advertising” and once known as “advertorial”—the sort of advertising that looks very much like editorial content but is, in...

Metro ceases publication in 3 cities

Three of Canada’s free daily Metro newspapers will publish their last print editions on Friday and 25 employees will be laid off in the decision to focus on larger markets. Star Media Group says Metro papers in Regina, Saskatoon and London, Ont. will cease...

Postmedia print ad revenue down 16.5%

Postmedia Network Canada Corp. reported a net loss of $20.6-million for the third quarter Thursday as it scrambles to cut costs quickly enough to match a continued decline in advertising revenue. The Toronto-based newspaper chain said revenue for the period fell 10.8...

Guardian and Observer narrow losses

The Guardian and the Observer narrowed losses to just over £30m in the year to the end of March, as income from print operations remained resilient and digital revenues grew by almost a quarter. Guardian News & Media, which also includes theguardian.com, reported...